1% for the Planet was founded on the model of our business membership program: responsible businesses giving back to environmental nonprofits to create a healthier planet.
Here’s how it works:
Easy, effective and…accessible! We believe that everyone has a 1%. We offer flexible giving options to ensure feasibility for members.
Understanding that the current level of funding for the environment is not enough, 1% for the Planet sought to increase the accessibility to our network. Everyone—not just businesses—has a 1%. In 2017, we launched our individual membership program, allowing every person around the world to become a 1% for the Planet member.
Through this program, individuals pledge 1% of their annual salary to our approved environmental nonprofits. From there, it works similarly to our business membership: